Courtesy of YahooFinance

Stripe Undang Pelanggan ke Rapat Pimpinan untuk Dapatkan Masukan Langsung

To highlight Stripe's unique approach to gathering customer feedback by inviting them to leadership meetings and the impact of this practice.

11 Apr 2025, 18.36 WIB

80 dibaca

Ikhtisar 15 Detik

Stripe mengundang pelanggan ke pertemuan kepemimpinan untuk mendapatkan umpan balik langsung.
Inisiatif ini mendapat dukungan dari tokoh terkenal seperti Elon Musk.
Meskipun ada kritik, Stripe tetap berkomitmen untuk pertumbuhan dan pengembangan.

United States - Patrick Collison, CEO of Stripe, revealed that the company invites a customer to its leadership meetings every two weeks to gather candid feedback. This practice aims to generate new ideas and maintain customer empathy, despite Stripe having other feedback systems in place. Elon Musk supported the idea, calling it a 'good idea' on X.

Stripe, founded in 2010 by Patrick and John Collison, provides payment processing tools to millions of businesses globally. The company processed Rp 23.02 ribu ($1.4) trillion in payments in 2024 and was valued at Rp 1.50 juta ($91.5) billion in early 2025. However, some users have criticized Stripe for shifting its focus towards large enterprise clients.

Despite the criticism, many praised the customer-in-the-room tactic for keeping the culture focused on what matters. Stripe laid off 300 employees in January but still plans to grow its headcount to around 10,000 by the end of the year. The practice of inviting customers to leadership meetings has sparked interest from other companies like Cloudflare and Shopify.

--------------------

Analisis Kami: Langkah Stripe sangat cerdas dalam menggabungkan suara pelanggan ke jenjang manajemen tertinggi, menghindarkan perusahaan dari sikap lupa akar saat berkembang pesat. Ini bukan sekadar tentang mendengar, tapi benar-benar melibatkan pelanggan dalam pengambilan keputusan yang dapat memperkuat loyalitas dan inovasi produk.

--------------------

Analisis Ahli:

Mary Meeker: Memasukkan pelanggan langsung dalam proses pengambilan keputusan manajemen memperkuat feedback loop yang sangat esensial untuk pertumbuhan berkelanjutan perusahaan teknologi.

--------------------

What's Next: Praktik mengundang pelanggan langsung ke pertemuan manajemen ini akan menjadi tren baru di industri teknologi dan fintech untuk meningkatkan empati dan inovasi berbasis kebutuhan pelanggan.

Referensi:
[1] https://finance.yahoo.com/news/stripes-ceo-customers-join-manager-113616789.html